South Africa's firearm licensing specialists
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Privacy & POPIA Policy

How Cape Motivate collects, uses and protects your personal information.

Last updated: 1 July 2026

Cape Motivate ("we", "us") is committed to protecting your privacy and handling your personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA). This policy explains what we collect, why, and your rights.

Information we collect

To prepare and submit firearm licensing applications on your behalf, we collect information you provide, which may include: your full name and ID number, contact details, proof of residence, competency and training certificates, spouse ID (where applicable), firearm details, and related supporting documents.

Why we collect it

We process your information solely to provide our services: to complete application forms, draft motivations, compile SAPS-ready submissions, keep you informed of progress, and, where you ask us to, remind you of upcoming licence renewals. We do not use your information for any unrelated purpose.

How we store and protect it

Your documents are stored securely and access is limited to the people working on your application. We retain your information only as long as necessary to provide our services and to meet any legal or regulatory obligations, after which it is securely deleted or de-identified.

Sharing your information

We share your information only where necessary to deliver our service, principally with the South African Police Service (SAPS) as part of your application, or where required by law. We do not sell your information, and we never share it for marketing without your consent.

Your rights

Under POPIA you have the right to access the personal information we hold about you, to ask us to correct or delete it, and to object to its processing. To exercise any of these rights, contact us using the details below.

Consent

By submitting your details through our forms, you consent to us processing your personal information as described in this policy. You may withdraw consent at any time, though this may prevent us from completing your application.

Contact

Questions about this policy or your information? Email motivations@capemotivate.co.za or reach us via our contact page.